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How Common is Keyword Research in Internet Based Marketing
By joe cotroneo | October 2, 2008
Do you have any idea how common keyword research is? There is not one minute, one hour or one day that passes that a writer has not typed in a specific keyword into one of the many online search engines to get some sort of idea about the subject they will write their next article about. Is it a good idea to do a bit of keyword research whenever you are going to write an article about a subject that is unknown by you or one that you know very little about? The answer to this is yes and no. Keyword research can be very helpful, especially when you do not have a clue about the subject you are writing about.
However, there are times that doing keyword research can actually slow you down while you are working. It can also get you in hot water if you plagiarize or copy someone else’s work without their permission. Today plagiarism is rampant and many clients insist on getting complete original content.
You should know that when you are doing keyword research for article writing for other individuals that you should take care not to use more than three words together which is a phrase, from the original text in your own article, even if it may seem like a good idea to you. When you do this, there are computer programs that are able to find these words and highlight them as a suspect phrase, such as the Copyscape program. Doing so will result in you having to return to the article to revise your work so that it is no longer the same as someone else’s original phrase. Understandably, you could lose a good client as well as give yourself a bad reputation if you let it happen to often. This can damage your chances of writing for others as well.
If you want to learn how doing keyword research works and the type of information that is available to you and you will not be using it to write an article with, is it alright to do so?
When you are researching for your own personal information and will not be including it in something to be read by the general public you can search out anything you want to. Does this mean that you cannot copy any information that you find on any web page for your own personal research or when you want to print out a whole web page? Understandably, the answer is no.
Topics: Keyword Research |